First we like to understand the needs and priorities of the people who are at the core of your digital revolution including your customers, stakeholders, employees and executives. Research is time-consuming, but it’s nothing compared to the cost of a project that failed due to lack of diligence.
Defining your dresscode.
To increase customer awareness we will help you developing brand recognition. This step also includes moodboards, brand positioning statement, logo designs and brand guides.
Creating a brand for your company takes time and careful planning. Your company could be the next icon for your particular product or service.
Tone of voice
Unified experience design
We work side by side with senior designers who are driven by excellence. Our user-centric, data-driven approach focuses on creating a seamless experience across all digital, physical and communications touchpoints. This unified brand experience results in a much more consistent, impactful, and valuable relationship with the user.
In our experience it's hard for a customer to give feedback on a static wireframe, or a Photoshop design because it's difficult to see how it'll work or behave. Therefor we prefer to work with prototypes because it makes it easier for the customer to understand the interaction.
The faster our customer has seen the interaction flow, design and navigation, the better the process will be. Prototyping is communication — nothing more, nothing less.
Once alle designs are approved, we begin coding and developing. We are always in the loop and make sure to use cutting edge technology. We deploy privately so that you can fully test, explore and give us your feedback for us to make the final tweaks. Every custom web development project is unique. We want to get to know your brand, understand your needs, and determine an appropriate timeline and project plan tailored to your business.
Web & mobile applications
Advertisement and Go-to-market strategy
A new website is a step forward for any business, however, it can often be a leap backwards if it results in poor sales. By understanding your data we can understand your customers. Once we have established the target demographic by profiling your perfect customer we work out how we can generate more traffic to your website.
We support businesses across the entire marketing function. We work together to create your marketing strategy and to manage its implementation. We provide end-to-end marketing solutions for your business.
A big part of having an attractive brand these days also means having high-quality, beautiful product photography. But we're not just talking about aesthetics. Showcasing your products with high-quality images can also be the winning difference between a conversion and no sale at all.
Gafas started with the vision of marrying strong digital marketing techniques with solid video & photo productions. We base our video production on a holistic strategy which looks at every element of how the content will blend in to websites, applications and commercials.
Our graphic designers create and combine symbols, images and text to form visual representations of ideas and messages. They use typography, visual arts and page layout techniques to create visual compositions for your brand.